Posted on October 8, 2009 at 9:24 am by WHanson
Category: Related Articles
Another good read from the pages of LORE….
Recruiting a Younger Generation
Tips for hiring Gen-X and Gen-Y
Recruiting is hard work. “You can occasionally pluck the seasoned, successful sales associate from a different company but there has to be a reason for that person to leave,” says John Downey, executive vice president of Coco Early Associates in Massachusetts and New Hampshire. In addition, the ever-changing market is requiring sales associates to be more and more tech savvy in order to meet the needs of the next buying generation.
That’s why Downey’s brokerage decided to make a shift to recruiting younger professionals, in addition to seasoned agents. The company currently has six 20-something sales associates. “This is the best possible time to become a real estate professional as you’re forced to work hard and truly build a network that will keep you going,” says Downey.
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